Social Media Marketing: Does Your Business Need It?

As the Internet age has taken hold, a lot of ideas about what businesses need have changed and evolved. It used to be that a busy location and low prices could get you by, whereas now most companies need a host of online strategies, like search engine optimization, just to compete. As the web has spread, so has the list of “must haves.” But is social media marketing one of them?
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4 Tips for Successfully Marketing to Millennials

Marketing to the Millennial Generation, also known as Generation Y, can be lucrative for businesses and brands, but it can also be a challenge. Listed are a few key points about this diverse group of individuals to guide your marketing communication with Millennials.
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Marketing Tips from Ascension/Baton Rouge Locals

The hardest part of marketing a business is determining which methods will generate the best results. What really works? I’ve asked some Ascension and Baton Rouge locals to give their best secrets for generating business for their companies. This is what they had to say:
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Tools for Business Growth

Like planting a garden, marketing a business requires careful planning, constant care and routine analysis. From breaking ground to analyzing results, listed are seven tools/tips to help you evaluate your marketing plan and grow your business.
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Marketing and Consumer Trends for 2010

A new year is on its way! Now is the time to re-evaluate your marketing strategy and determine what you can do better to meet your goals and objectives. The consumer marketplace is evolving, are you? Here I’ve gathered some valuable free resources and market research to help you understand the challenges and trends for 2010.
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