Dramatic Shift in Marketing Reality

The world as we know it is very different from 50 years ago, and the marketing methods we use must change with it. One way communication between brands and customers is no longer enough. Social media is on the rise, and web users are demanding one-on-one interaction with the brands and companies they love. This impressive animation by Scholz & Friends demonstrates the evolution of brand marketing.
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Free Marketing Ideas

Tough economic times are creating tighter budgets, but this is no time to quit your marketing efforts. Luckily, some of the best marketing strategies can be implemented with little to no cost. This article will show you how you can grow your business without spending a penny.

Start Networking Online

Networking is easier than ever with the advent of social media. Connect to customers, friends, professionals in your industry, people with related interests and more.
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The Value of Good Design

Sometimes it can be hard for designers to make potential clients understand the value of good design. Many businesses feel they don’t need to hire a designer when they are perfectly capable of setting up a template-based website for free or creating their own letterhead in Microsoft Word. Professional graphic design is about more than making something pretty. It’s valuable, and here’s why.
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Hide E-mail Addresses From Spammers

Everyday, e-mail spambots crawl the Internet in search of any and every e-mail address they can find. They scan your chat rooms, blogs, forums, guest books and website contact pages. Is your e-mail address protected from these evil bots? This article shows you how to hide your e-mail address from spambots while still keeping it visible to people.
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Creating an Effective Brochure

Brochures are a great marketing tool for reaching your customers, but as with any marketing venture, it must be carefully planned. Proper planning and execution can determine the difference between a brochure that is read and one that is thrown in the trash. Here are some tips to get you on your way to an effective brochure.
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